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AI, CRM, and transformation adoption

Find Out If Your AI or CRM Project Will Succeed or Fail.


Use this executive scorecard to diagnose whether your project is headed for success or failure. Learn the 4 possible paths and why on average there is a 70% chance of failure.

Go-live is not success. It is where the real work starts: adoption, behavior change, sustained usage, data quality, and business outcomes.


Diagnose post-go-live adoption and successrisk in minutes.

Determine if your project has a concrete five-year success plan.

Utilize the scorecard with sponsors prior to launch, 30 days after launch, and on a quarterly basis during the first year.


Get The Scorecard


Your project can launch cleanly and still fail.

Launch creates sunk cost

Before go-live, the organization is spending money, time, attention, and political capital. The ROI is usually negative.

Adoption creates value

Value appears only when people use the system consistently enough to change how work gets done.

The Long Game is managed

Sustained ROI requires executive ownership, manager reinforcement, data quality, and ongoing process improvement.